As the third in my trio of commentaries on Dual Career Structures I wanted to focus on the value add side of the investment. In the 'why have them' note I have given the business and individual benefits. This article is concerned with increasing the value to the individuals and the organistion through the creation of energy and a community.
Sole contributors, by the very nature of their job and potentially, their work style preferences, can tend to become isolated from the more managerial side of the organisation. Yet with a dual career structure they are able to achieve very senior positions and as a minimum need to be positioned as technical leaders and experts. More importantly, their expertise needs to be fully harnessed for the benefit of the organisation. Creating a dialogue with them as individuals and a group can increase their influence on the organisation to everyone's benefit.
Some ideas that can be considered:
For some of these suggestions (and these are necessarily only some examples) requires your dual career appointees to organise themselves. It may be appropriate to give them some facilitation support (an HR person can provide this) and ease them through some of the early challenges. In my experience, a light touch by the sponsoring Director is all that is needed, and mostly this is to help keep things simple.
Final comment. As an HR professional I have had the opportunity to develop a number of these dual career structures. I have found this to be hugely enjoyable and rewarding. Releasing the energy of individuals in a way which benefits them and the organisation is probably one of the most attractive aspects of HR work - and with this community you can see it in action.